User Experience Strategy

Create the strategic blueprint you need to succeed.

An innovative UX strategy is a well-articulated plan of your goals for your software applications' user experience that’s aligned with your overall vision, mission and objectives. To be effective it must also align with your user’s expectations. Do you want to increase usefulness of the app? Move users to effective workflows? We work with you to develop the strategic blueprint you need to succeed.

set success criteria

We work with you to create a strategic direction marked by goals that really are specific, measurable, attainable, realistic and timely. The UX strategy we leave you with is an actionable, clear and focused plan.

align stakeholders

Our multidisciplinary team of UX experts skillfully bridges the gap between the goals of business, design and technology ensuring all stakeholders are working towards a shared vision, while striving to deliver the best user experience.

where to start

We typically start with workshops plus sessions with stakeholders to capture your strategic objectives, vision and mission, understand your business drivers and define success metrics.

TIMING
The typical duration for creating a UX strategy is 4-6 weeks.

how we do it

Our UX strategies provide a solid framework to improve and innovate based on your goals and business drivers. We may use Akendi’s Experience Quadrant model as a first step to measure how well your product or service is executing in five key quadrants: Business, Product, Technology, Content, and Service.

Using Akendi’s Experience Quadrant model as well as other innovative tools and techniques, we will help you align your business objectives, vision, mission and goals with user expectations.

Related
Work

what you get

Our strategic consulting service provides a blueprint to success. Our software strategy document typically includes:

  • UX mission, vision & objectives
  • UX strategy map
  • Success metrics
  • KPI and Tracking methods

Your UX strategy is the foundation from which we build compelling user experiences, the results of which lead to increased user engagement and more effective workflows.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - enVisioning
    - Foresight
    - Product Strategies
  • Research
    Gain the insight you need so your product is successfully used and widely acclaimed by your target audience.
    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    Design must also deliver an experience that's usable, useful and enjoyable.

    - Information Architecture
    - Wireframes & Interaction Design
    - Graphic Design
  • Testing
    A community of users who love it. Testing provides the feedback you need to make it happen.
    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS, CMS
dr. Leo Poll
Directeur
contact@akendi.nl

Begin de reis naar passende ervaringen! Onze gerichte aanpak is nog maar het begin.
Waar kunnen we U mee van dienst zijn?

dr. Leo Poll
Directeur
contact@akendi.nl

Portfolio

Hoe we passende ervaringen hebben ontworpen voor onze klanten.

Balancing Business Requirements

Watch the video
01:29

Wat onze klanten zeggen

“Dit is de soort informatie en inzichten die beter product ontworp ondersteund.”

Deelnemer,
Informatie Architectuur Onderzoek

Experience Architecten

Klik for alle diensten

Mobiele UX Ontwerp [pdf] Gebruikers Personas [pdf] Usability Testen [pdf]

Training

6 Feb, 2017 /
UX Training & Certification in London, registreer je nu!

Wie Wij Zijn

Ons multidisciplinair team van experts overbrugt vakkundig de kloof tussen uw product of service doelstellingen, ontwerp en technologie.

Akendi brengt strategie, onderzoek, ontwerp, testen en ontwikkeling expertise onder een dak.

Ons Proces

Onze Cultuur

Pauze!

Onze Vrijdagse lunch en veel samenwerken helpen de creativiteit!

Wie Wij Zijn

Ons multidisciplinair team van experts overbrugt vakkundig de kloof tussen uw product of service doelstellingen, ontwerp en technologie.

Akendi brengt strategie, onderzoek, ontwerp, testen en ontwikkeling expertise onder een dak.

Ons XT Proces

Onze Cultuur

"Opmerkelijke produkt en service ervaring ondersteunen eind gebruikers."

Snacktime!

Onze Vrijdagse lunch en veel samenwerken helpen de creativiteit!