Web Portal Strategy

Define and align your web portal strategy with business and user goals.

A web portal strategy begins with a clear definition of the vision, mission and goals for your website, how it fits within your organization as a whole and how it aligns with your corporate or organizational vision and mission. We help answer the questions: ‘why do you have a website?’; ‘who uses it?’; ‘how should it evolve?’; and identify the performance metrics that will measure success.

Create S.M.A.R.T. Goals

We work with you to create a strategic direction for your web portal strategy. Marked by goals that really are specific, measurable, attainable, realistic and timely, the web portal strategy we leave you with is an actionable, clear and focused document.

Build Web Strategy Consensus

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, web portal strategy and technology ensuring all stakeholders are working towards a shared vision, while striving to deliver the best user experience.

Where to start a web strategy

We typically start a web strategy or web portal strategy by meeting with stakeholders to capture your strategic objectives, vision and mission, understand your business drivers and define success metrics. We may also conduct a competitive website analysis or engage in a formal web strategy audit to assess users’ current online experience.

TIMING
The typical duration for creating a web strategy or web portal strategy is 4-8 weeks.

How we do a web strategy

Our web strategy and web portal strategy will provide a solid framework to improve and innovate based on your goals and business drivers. For example, we may use Akendi’s Experience Quadrant model as a first step, to measure how well your portal is executing in four key quadrants: Business, Technology, Content, and Service.

Using Akendi’s Experience Quadrant model as well as other innovative tools and techniques, we will help you align your business objectives, vision, mission and goals with user expectations.

Related
Work

What You Get

Our strategic consulting service provides a roadmap for the successful implementation of your web strategy or web portal strategy. A strategic document typically includes:

  • Web portal mission, vision, objectives
  • Web portal strategy map
  • Success metrics & long term planning

A website or web portal strategy is critical to reaching your long-term business, user and customer goals with your website.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - enVisioning
    - Foresight
    - Product Strategies
  • Research
    Gain the insight you need so your product is successfully used and widely acclaimed by your target audience.
    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    Design must also deliver an experience that's usable, useful and enjoyable.

    - Information Architecture
    - Wireframes & Interaction Design
    - Graphic Design
  • Testing
    A community of users who love it. Testing provides the feedback you need to make it happen.
    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS, CMS
dr. Leo Poll
Directeur
contact@akendi.nl

Begin de reis naar passende ervaringen! Onze gerichte aanpak is nog maar het begin.
Waar kunnen we U mee van dienst zijn?

dr. Leo Poll
Directeur
contact@akendi.nl

Portfolio

Hoe we passende ervaringen hebben ontworpen voor onze klanten.

Balancing Business Requirements

Watch the video
01:29

Wat onze klanten zeggen

“Dit is de soort informatie en inzichten die beter product ontworp ondersteund.”

Deelnemer,
Informatie Architectuur Onderzoek

Experience Architecten

Klik for alle diensten

Mobiele UX Ontwerp [pdf] Gebruikers Personas [pdf] Usability Testen [pdf]

Training

12 Juni, 2017 /
UX Training & Certification in London, registreer je nu!

Wie Wij Zijn

Ons multidisciplinair team van experts overbrugt vakkundig de kloof tussen uw product of service doelstellingen, ontwerp en technologie.

Akendi brengt strategie, onderzoek, ontwerp, testen en ontwikkeling expertise onder een dak.

Ons Proces

Onze Cultuur

Pauze!

Onze Vrijdagse lunch en veel samenwerken helpen de creativiteit!

Wie Wij Zijn

Ons multidisciplinair team van experts overbrugt vakkundig de kloof tussen uw product of service doelstellingen, ontwerp en technologie.

Akendi brengt strategie, onderzoek, ontwerp, testen en ontwikkeling expertise onder een dak.

Ons XT Proces

Onze Cultuur

"Opmerkelijke produkt en service ervaring ondersteunen eind gebruikers."

Snacktime!

Onze Vrijdagse lunch en veel samenwerken helpen de creativiteit!